Nashville Technology Council

Eric Reuthe has over 15 years of experience, as an entrepreneur, working with start-ups, and managing and developing technology in a variety of industries including medical device, semiconductor, and business and financial services. Currently, he is the Vice President of Product Engineering at edō Interactive a company that is developing technologies that leverage payment card and platforms to create digital marketing and advertising networks. At edō, he is responsible for the technical design and development of edo’s products and service platforms and is involved with patenting several business methods and supporting technologies. Eric is actively working on and inventing much of edō’s technology related to creating consumer incentives through the use of financial offsets and real-time transaction analysis.

For two and half years prior to edō Interactive, Eric was the CIO at CompuPay, the country’s largest privately held Payroll and Tax Services provider. There he led major re-engineering efforts of core processing engines and internet applications, as well as doing technology and IP due diligence for several acquisitions as part of an expansion strategy.

In 1998 Eric started Stroudwater Technologies, LLC, a company specializing in software development and technology consulting. As the CTO at Stroudwater he developed consulting and software engineering methodologies for the company and clients, and frequently worked with start-ups who were developing technology assets core to their businesses. He also frequently performed technology due diligence for clients that were making technology related acquisitions of other companies and products

Eric’s experiences in dealing with intellectual property began in college when he did market research for IDEXX Laboratories to help identify products for acquisition targets and ended up as part of a teaming plowing through licensing and patent documents tied to some of the acquisitions. He was also lucky enough to get to work in one of Digital Equipment Corp’s defect analysis labs during school breaks, where he had the chance to play with really expense of digital photography equipment (it was the early 90’s). Right out of college Eric worked in the medical device industry where he worked acted as a liaison between surgeons and engineers designing orthopedic and neurosurgical devices. He also helped compile 510(k) submissions for both hip and knee implants. Figuring out how to manage all this information is what led him to information technology and software engineering.

Eric has a degree in Philosophy and Logic from Brown University and studied Applied Computer Science briefly at Harvard University.