Well, Gartner makes it easy for us to ascertain this in their latest hype cycle report or really product management curve. The real strategy is knowing why to get onto the next starting curve or bifurcation. For me, I like to focus on the technology trigger and plateau of productivity. This is where the money is made. Stars and Cash Cows from the Boston Consulting Group Matrix. In the technology trigger, Gartner sees growth in video search and human augmentation. Two local plays in Predictive Analysis (Consensus Point) and Digital Speech Recognition (Entrada) are both in the productivity plateaus. Of notable mention is the Tablet, as it is hitting the peak of inflated expectations as Walmart and Target fight over the consumer’s wallet at Christmas for the iPad.
“Gartner has examined the maturity of 1,800 technologies and trends in 75 technology, topic, and industry areas. Each of the 75 individual Hype Cycle reports provides a snapshot of a key area of IT or business. Senior executives, CIOs, strategists, business developers and technology planners should consider these technologies when developing emerging business and technology portfolios. The “Hype Cycle for Emerging Technologies” is the longest-running annual Hype Cycle, providing a cross-industry perspective on the technologies and trends that IT managers should consider in developing emerging-technology portfolios (see Figure 1).”
Source: http://www.gartner.com/it/page.jsp?id=1447613
